About Us
HIP is a team of experienced healthcare entrepreneurs, leaders and innovators. We represent the best the healthcare marketplace has to offer in terms of cutting edge services and products.
HIP’s Product Partners all meet our Product Impact Criteria:
- Improve Patient Care
- Increase Healthcare Providers’ Revenues
- Improve Healthcare Providers’ Operating Efficiencies
HIP Services
HIP is your gateway to the healthcare community. You bring your product or service to us and we bring the market to you.
HIP offers the following Services to our Product Partners:
- Sales & Distribution: The HIP “Strategic Partner” sales network can have your product or service introduced to thousands of healthcare providers across the country.
- Field Service: The HIP Field Service Team can provide hands-on support to the healthcare providers using your product or service.
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Consulting Services: The HIP team can help you address any business issue you will face from strategy to operations to sales/marketing to finance to tactical execution of the business plan. HIP becomes a true extension of your company.
- Access to Capital: HIP Capital helps its Product Partners source capital to further fuel their growth.
The HIP Process
Step 1: Product/Service Evaluation
To be in HIP’s portfolio, Product Partners must pass a rigorous evaluation process; HIP’s selection criteria include, but are not limited to, the following:
- Does the Product/Service Solve an Existing Problem in the Healthcare Space?
- What are the Product Partner’s Executive Team’s Credentials and Experience?
- Does the product/service meet one or more of HIP’s “Product Impact Criteria” by:
- Improving Patient Care
- Increasing Healthcare Providers Revenues
- Improving Healthcare Providers’ Operating Efficiencies
Step 2: Sales & Marketing
As a HIP portfolio company, Product Partners enter the HIP “Strategic Partner Distribution Network”, a professional sales network that will provide new business opportunities in identified, addressable markets such as:
- Physician Practices
- Accountable Care Organizations (ACO)
- Clinically Integrated Networks (CIN)
- Health Systems
- Nursing Homes
- Skilled Nursing Facilities
- Federally Qualified Health Centers (FQHC)
- Employers/Plan Sponsors
Step 3: Ongoing Field Service to the Product Partner’s Customers (end users)
After a sale is made, the HIP Field Service model is an effective enhancement to the financial success of the Product Partner by HIP Field Service Professionals supporting the ongoing service to the customers (end users):
- Product/Service Implementations
- Product/Service Training
- Ongoing Customer Relationship Management
- Troubleshooting Customer Problems
- Continuous (“real time”) Customer Feedback to SPPs
Step 4: Consulting Services
If selected into the HIP Product Portfolio, HIP provides the following Consulting Services (representative sample) to help Product Partners succeed:
- Business Plan Alignment
- Financial Model Optimization
- Operations Design & Execution
- Sales & Marketing Strategy and Tactics
- Technology Roadmap
- Innovation Commercialization
- Executive Coaching
Step 5: Access to Capital
HIP Capital helps its Product Partners source capital to further fuel their growth. Our Product Partners have access to HIP Capital’s:
- Strong Relationships with Institutional Investors, Family Officers, and Individual Accredited Investors
- Industry and Subject Matter Expertise
- Deal Negotiation Insight and Experience
- Flexible Fees (project vs. hourly-based)
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